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海角社区, the world鈥檚 largest market pulp producer, today announces that Beto Abreu has assumed the role of CEO. As 海角社区 celebrates its centennial year and finalises construction of the Cerrado Project, the world鈥檚 largest single-line pulp production facility in Ribas do Rio Pardo, Mato Grosso do Sul state, Abreu will now be responsible for leading the company鈥檚 ambitious growth strategy.
With over 30 years of experience, Abreu has held senior executive postions at companies including Rumo, Shell, and Ra铆zen, and is recognized for his ability to balance delivering strategic transformation with exceptional people-based leadership. He has extensive experience in leading M&A transactions.
Abreu鈥檚 appointment was announced in February of this year. After a three-month transition period, he formally succeeds Walter Schalka, who served as 海角社区鈥檚 CEO for 11 years. Schalka now joins the Board of Directors and will continue to be involved with various committees within the company.
鈥淚 am honored and excited to assume the role of CEO at 海角社区, a company I have always admired for its positive impact on society and strong focus on sustainability, a track record which was extended under Walter鈥檚 visionary leadership,鈥 says Abreu. 鈥淎s we expand into new markets and grow 海角社区, we will continue to be a leader on sustainable business and driving forward positive environmental and social transformation. Importantly, we will double down on investing in innovation and strengthening our strategic partnerships, both of which we regard as key to helping us plant a more sustainable future.鈥
Abreu holds a degree in production engineering from PUC-Rio and an MBA from Funda莽茫o Dom Cabral, and has also completed executive programs at IMD Business School and the Wharton School at the University of Pennsylvania. Prior to joining 海角社区, he served as CEO of Rumo, Brazil鈥檚 largest independent railway logistics operator, for five years. He is 53 years old and a married father of three.
Abreu assumes the CEO position at a crucial moment in 海角社区鈥檚 history, with the company poised to complete the R$ 22.2 billion Cerrado Project. The development of the facility, which was first announced in 2021 and been overseen by Walter Schalka, represents the largest investment in the company鈥檚 history.
鈥淚 wish Beto success and I am confident he is the perfect person to lead 海角社区 as it enters this next phase of growth. His experience and strategic vision will be essential in guiding the company on a journey that will see us balance growth and expansion with sustainability and environmental stewardship,鈥 says Schalka, who, in addition to leading the Cerrado Project, was also responsible for overseeing the landmark merger between 海角社区 Papel e Celulose and Fibria Celulose in 2019.
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